WIL AI-Driven Engagement Advisory Member

Mara Thorsrud

Active Term: 02/2026 - 02/2027

Areas of Expertise

• Pillars of Positivity
• Inspiring Emotional Intelligence
• Work-Life Balance
• Driving Ideas, Intellectual Growth & Transformation

Director of UX | Global Brand Experience

The Estee Lauder Companies Inc.

I help teams design products people actually understand by translating user psychology into decisions that move business KPIs. Lately, I’ve been focused on how AI changes how those decisions get made.

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